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The Friendly Diamonds’ Ethical Approach

At Friendly Diamonds, we understand that our customers care about where their diamonds come from. Whether it is a mine or a lab, they are concerned about the ethics behind the diamonds they purchase. Friendly Diamonds’ lab created diamonds do not have to go through the Kimberley Process, because our diamonds are conflict free by nature of the diamond—since they are all created in labs, and not mined out of the earth. Our lab created diamonds are created keeping in mind the conservation of the environment and are unattached to any violence, poverty or abuse of rights. Friendly Diamonds is committed to ethical practices and by growing diamonds that are of the same quality or superior to earth-mined diamonds has no attachment to conflict, suffering or harm to the environment. We go one step ahead of the “conflict free” attribution and provide only the finest and most ethical lab created diamonds in the industry. With a constant endeavour to improve our processes, we work towards providing the highest quality ethical and environmentally-friendly diamonds for the engagement ring of your dreams. To know more about how Friendly Diamonds’ functions in an ethically-sound manner, click here.

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The Blood Diamond Reality

Having funded devastating civil wars in Africa, and contributing to extreme worker exploitation, environmental degradation, child labour and violence, conflict diamonds or blood diamonds have been tied to human and environment suffering through many decades. While the Kimberley process was created to safeguard the diamond trade of conflict diamonds, its limitations or lack of binding contract have still enabled diamonds tainted by abuse to be sold certified as “conflict free”.

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HOW TO ENSURE YOUR DIAMOND IS CONFLICT FREE?

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1. Shop Smart

If you are purchasing an earth-mined diamond, the jeweler should be able to provide this certificate. In case they do not, you should be concerned about the stone’s origin. If you are purchasing a lab-created diamond, this certification does not apply.

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2. Ask for Certification

If you are purchasing an earth-mined diamond, the jeweler should be able to provide this certificate. In case they do not, you should be concerned about the stone’s origin. If you are purchasing a lab-created diamond, this certification does not apply.

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3. Know your prices

If you are purchasing an earth-mined diamond, the jeweler should be able to provide this certificate. In case they do not, you should be concerned about the stone’s origin. If you are purchasing a lab-created diamond, this certification does not apply.

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