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Posted under All About Rings

Wednesday, Jan 24 2024

Common Mistakes to Avoid When Buying a Diamond Engagement Ring Online

Written by Nicole Harper

Common Mistakes to Avoid When Buying a Diamond Engagement Ring Online

Your special someone deserves an engagement ring that makes an exceptional statement about how much they mean to you. Whether you’re planning a surprise dreamy proposal or to pop the question at your dinner table, regardless of the vibe you’re going for, you must have the most breathtaking ring because her ‘YES’ definitely deserves the best! 

Selecting the perfect ring is a delightful journey for most couples, but there is more to the selection process than it may seem. If you’re expecting to find online engagement rings with limited knowledge you have about different aspects of diamonds, then you’re wrong. Because of this, you may fall into the trap of critical mistakes that may cost you more than you intended.

Your partner will be wearing it day in and day out for the rest of their life, so it’s essential to research and avoid any mistakes when buying them. Don't worry! We have got you covered in this blog as we guide you through every step of the way. Let’s look at some common mistakes to avoid when buying online engagement rings, and we will spill some valuable tips on making a confident and valuable choice when buying engagement rings online.

Table of Content:

Your Budget Blueprint

The most important thing is setting a budget before looking for the ring. Before you even begin looking for online engagement rings, you must decide on a clear budget that aligns with your preferences and forget all the rules that say you must spend three months’ salary on your engagement rings. This will allow you to explore ring designs in a price range you are comfortable with. Get a lab diamond engagement ring that is affordable. While it is essential to stay within your budget, we suggest that quality and authenticity matter the most when it comes to choosing your engagement ring because it is a meaningful symbol of your commitment to each other.

Setting a Budget

Lack of Research

If you do not give yourself enough time to look for your partner’s ideal engagement ring, you are more likely to make a hasty decision and choose a ring that does not have a ‘WOW’ factor to it. To avoid that, we suggest you do thorough research before buying. For instance, you wouldn’t just buy a house or a car without researching anything about them. So, the same care and caution should be taken when buying online engagement rings. 

No matter how little you know about your jewelry, it is always ideal to research and gain knowledge to make the best decision and be aware of the common mistakes you can avoid. We recommend you brush up on the 4 C’s of diamonds; this will help you understand which price point is ideal for which diamond depending on their size and quality.

Don’t Compromise on the 4 C’s

The most common mistake that first-time buyers make is focusing on getting the largest size of diamond they can afford. Even if your budget is enough to buy any diamond, knowing that striking the perfect balance between the 4 C’s (Cut, Color, Clarity, and Carat) is crucial. We recommend choosing a diamond with the color ‘H’ or above this grade to give you a general overview. For ideal clarity, choose a diamond that is graded above ‘SI1’; for a cut grade, go with ideal, excellent, or very good. Choosing a diamond with these specs or better will ensure that your gem is sparkly, regardless of the carat. 

Prioritizing your search within these specifications or better will guarantee that your selected diamond sparkles brilliantly while emphasizing quality over size.

Choosing A Diamond


Not Viewing Your Diamond in Detail

For first-time diamond buyers, finding a diamond with your heart is the key to a happy purchase. But if you are buying your diamond at a brick-and-mortar jewelry store, it is quite easy to examine it under magnification from different angles. Viewing the stone under magnification ensures you are satisfied with the overall quality. More importantly, if you are purchasing it online with technological advancements, the website offers videos of their diamond under magnification. Online retailers also offer high-resolution images and 360-degree videos that allow you to inspect the unique characteristics of your selected gem.

Viewing Your Diamond in Detail

Proper Certification

Even if the diamond seems genuine, prioritize diamonds with reputable certifications, such as those from IGI or GIA. These certifications guarantee authenticity and provide you with detailed information about the unique features of your diamond. Although one can sometimes find some exquisite diamonds that lack certification, if you are not a gemstone dealer and are just looking to make a one-time purchase, it’s much better to simply go for the sake of your peace of mind for a certified diamond engagement ring. You might come across some websites that sell uncertified engagement rings for a lower price; beware of such instances and go for graded diamonds only if you want the best.



Reviews & Return Policies

You are looking for online engagement rings; take advantage of this and read about the experiences of previous buyers and the overall experience they had with the jeweler. This way, you’ll be able to have peace of mind, knowing that if something goes wrong, your jeweler will surely have your back. 

One more fact that is often overlooked is the return policy. A flexible and transparent return policy ensures additional security, allowing you a larger window to return or exchange the ring if it doesn’t meet your expectations or if you change your mind about choosing a different ring.

Only Considering Brick and Mortar Jewelers

Let’s face it: we are in 2024, and almost anything can be bought online, including your favorite piece of jewelry. With the advancement of the internet, some people love to shop from the comfort of their homes. That being said, a sizeable population enjoys going to the store because, let's just be honest, many people find shopping offline to be something that they are more familiar with. However, with changing times and the availability of the internet, many customers prefer shopping online for these reasons: it allows you to compare prices, online retailers offer discounts that help you save some extra money, and most of all, shopping online is time-saving.

Shopping Online

Now, let’s go over all that we learned a few minutes ago!

  •  First, set that budget – diamonds are forever, but so is financial sanity. Forget the old-school rules and find a ring that fits your style without breaking the bank

  • Now, let's talk 4 C's – it's not a classroom quiz; just remember Cut, Color, Clarity, and Carat. Balance is key; don't go all out on size if the sparkle's lacking

  • The next pro tip is to dive into the online bling buffet, check out 360-degree videos, and read reviews – it's like Yelp for your diamond dreams. And if a flexible return policy isn't on the menu, rethink that order

  • Brick-and-mortar? Please, it's 2024! Compare prices, get discounts, and save time (and maybe a few bucks) by going digital. Friendly Diamonds is your digital playground, where dreams become sparkly realities.

We're all about making your shopping experience a blast at Friendly Diamonds. When you shop with us, you don’t just shop at a jewelry store; you shop at a place that has an awesome lineup that suits your style and budget. On our website, you can customize your jewelry pieces, consider our website your canvas, and craft your bespoke jewelry from scratch. At Friendly Diamonds, we empower our customers to transform their vision into reality.  

If you have any further questions or queries related to your purchase, we have our experts to guide you through and help you make an informed decision.